About SaaSStatistics.marketing

SaaSStatistics.marketing exists because SaaS marketing and revenue leaders were tired of hunting across dozens of scattered reports just to find one reliable number. We built this site to be the single reference point for SaaS marketing statistics: acquisition costs, retention benchmarks, channel performance, budget allocation, and everything in between.

We research, verify, and organize statistics specific to SaaS marketing and growth. Every number on this site is sourced from credible research, cross-checked where possible, and presented with the context needed to actually use it, not just quote it.

We do not publish opinions dressed up as data, and we do not generate statistics ourselves. Our job is to find the numbers that already exist, confirm they are accurate, and make them easy to find, understand, and cite.

SaaSStatistics.marketing is built for:

Every statistic published here follows the process outlined in our Methodology and Editorial Standards pages. In short: we source from credible research, verify before publishing, and update statistics as new data becomes available. We would rather leave a gap on a page than publish a number we can't stand behind.

If you have a question about a statistic, want to suggest a source, or think something on this site needs a correction, reach out through our contact page. We review every submission against the original source before making any changes.